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Witch Way Now For PPW

26 May 2010

Pendle Pub Walk organisers have named the winner of a competition they've been running to name a locally produced beer

The Moorhouses beer - specially made to help raise money to support the charities the walk supports - has been named "Witch Way Now?".

The name was chosen by Bernie Mearns of Warton (pictured) and will be featured on pump clips in pubs along the route of the walk.

David Grant, the Managing Director of Moorhouses Brewery said: "We think the name will go down well with walkers and patrons of pubs on the Pendle Pub Walk route. It's a great play on words as it refers to our local heritage. We expect walkers will ask for "Witch Way Now?" as they enter the pubs and utter it again as they set off on their way - feeling a little more refreshed."